Cooler Screens is trying to solve digital advertising’s ‘last-mile’ problem

The company offers unique in-store digital merchandising at the point of sale. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC,…

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Replay: What SEO practitioners can do to make sites ‘algorithm-proof’

Enterprise SEOs talk content creation and optimization for the future. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search…

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What will publishers do when Google lifts the AMP restriction on Top Stories? [Video]

If publishers can become eligible for Top Stories by optimizing their mobile sites for users, that’s a twofer that may signal the end of AMP. Please visit Search Engine Land…

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With new ‘pilot program,’ Google again testing ads on local business profiles

The ads can’t be removed or influenced by the business owner. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM,…

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Google updated guidelines to say spam reports are not for manual actions

Google only uses spam reports to improve its spam prevention algorithms. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM,…

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Facebook CCPA compliance challenges: Limited Data Use

What you need to know about how Facebook’s handling of California user data might affect your business. Please visit Search Engine Land for the full article. Search Engine Land: News…

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WSJ: GoogleBot can add products to shopping carts

Make sure to double check those abandoned cart metrics; they may be inflated. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO,…

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The pillars of successful link building

Create linkable assets and identify relevant opportunities to reach a wider audience. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC,…

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How in-house SEO teams and enterprise tech can boost organizational efficiency

SEO shouldn’t be a solo endeavor — how to break down silos and make SEO a part of every team’s toolkit. Please visit Search Engine Land for the full article….

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Next on Live with Search Engine Land: CCPA Enforcement Has Arrived, What Marketers Need to Know

The California Attorney General estimates compliance costs could reach $ 55 billion. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC,…

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