What passage indexing and natural language processing mean for the future of SEO

Google’s recent updates provide SEOs with more freedom to focus on users instead of bots. Please visit Search Engine Land for the full article. Search Engine Land: News & Info…

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Holiday 2020 is do or die for many SMBs

Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into 2021. Please visit Search Engine Land for the full article. Search Engine Land: News…

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Women In Tech SEO founder Areej AbuAli wins Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing

Recognized for her leadership in creating a support network for women and advocating for women’s voices in the search industry. Please visit Search Engine Land for the full article. Search…

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Google Ads turns 20: The most important trends and changes of the past 5 years

Looking back, we can see where the biggest trends in search (and beyond) are heading. Please visit Search Engine Land for the full article. Search Engine Land: News & Info…

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Marsbot is Foursquare for AirPods

Its augmented reality for your ears. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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With an eye toward deal-seekers, Google releases promotions, pricing updates for both advertisers and users this holiday season

Pricing and promotions in Google Shopping could be more important than ever this year. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About…

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Google moves one step closer to ads that can deliver personalization and privacy

Individualized targeting is replaced by group targeting using an algorithm to assign people to interest-based cohorts. Please visit Search Engine Land for the full article. Search Engine Land: News &…

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DOJ antitrust suit: Google uses contracts, market power to neutralize rivals

Google thinks it will win but the DOJ used these arguments successfully before. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO,…

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99% of Google’s indexing issues fully resolved

There are some edge cases left with the indexing bug but those should be resolved within a couple of weeks. Please visit Search Engine Land for the full article. Search…

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Google: BERT now used on almost every English query

Google announced numerous improvements made to search over the year and some new features coming soon. Please visit Search Engine Land for the full article. Search Engine Land: News &…

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